During one of the most contentious weeks of the Trump administration that included the firing of FBI director James Comey, MSNBC topped the ratings charts for three nights in a row. Viewers tuning in to watch network star Rachel Maddow pushed the ratings ahead of competitors Fox and CNN.
Among the coveted demographic of adults 25-to-54, MSNBC surpassed the other cable news networks during primetime hours on Thursday, averaging 635,000 viewers.
According to The Hollywood Reporter, Maddow achieved the highest rank across all cable news, attracting 734,000 demo viewers and 2.87 million viewers.
Unexpectedly, Brian Williams’ 11 p.m. show came in third for viewers in all of cable news on Thursday night following Lawrence O’Donnell’s “The Last Word,” which came in second, eclipsing Fox’s Tucker Carlson by 12 percent within the demo.
In the wake of many changes in recent weeks, including the controversial release of former host Bill O’Reilly, Fox News maintained its place as number one in viewers across all demographics, but lagged behind MSNBC among the target demo.
Carlson replaced O’Reilly, yet did not outperform the former host. The Five impressed in its new 9:00 spot, averaging 535,000 adults 25-to-54, while Carlson drew 480,000. Hannity attracted in 494,000 viewers.
The Hollywood Reporter contended that MSNBC was drawing more viewers due to its coverage of the Trump administration.
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