The State Department is spending $50,000 to develop and host workshops aimed at teaching female entrepreneurs in India to produce video blogs.
According to The Washington Free Beacon, the project, “SHE Vlogs: Video Blogging Training for Women Entrepreneurs in North India,” will develop a “vlogging training curriculum” and locate speakers to lead the workshops in three cities in northern India.
“The U.S. Embassy [in New Delhi] continues to support women’s entrepreneurship in India following the 2017 Global Entrepreneurship Summit co-hosted by the United States and India under the theme ‘Women First, Prosperity for All,'” read a grant announcement posted in late December. “The SHE VLOGS program seeks to arm North Indian women entrepreneurs with digital skills to enhance business marketing and branding strategy through a series of three video-blogging workshops for entrepreneurs.”
State Department funding was awarded to a nonprofit group to “conduct two-day vlogging workshops in New Delhi, Chandigarh and Varanasi that will teach women entrepreneurs how to produce 60-second videos using commercially available technology.”
“Through this program, the U.S. Embassy seeks to cultivate and empower a network of North Indian women entrepreneurs to strengthen the U.S.-India economic relationship,” the State Department said.
The goal of each workshop is to teach 25 Indian women how to produce videos to pitch their businesses to investors.
“The participants should be existing women entrepreneurs whose business ideas are at a stage of development where they are ready to be pitched to investors,” read the grant announcement.
Applications for the workshops, which will occur later this year, will be accepted by the State Department through mid-February.