London’s first Muslim mayor, Sadiq Khan, announced Monday that he is banning “body shaming” advertisements from London’s public transport.
“As the father of two teenage girls, I am extremely concerned about this kind of advertising which can demean people, particularly women, and make them ashamed of their bodies. It is high time it came to an end,” Khan said.
The Muslim mayor said, “Nobody should feel pressured, while they travel on the Tube or bus, into unrealistic expectations surrounding their bodies and I want to send a clear message to the advertising industry about this.”
Khan was not clear in what would determine which ads would be banned, as it doesn’t include all images of people in underwear or swimming clothes. Most underwear and bikini models though can be assumed to have non-average bodies.
— Mayor of London (@MayorofLondon) June 13, 2016
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