A New York doll maker announced on Friday plans to manufacture the first transgender doll.
The Associated Press reports that the doll is based on Jazz Jennings, transgender teen star of TLC’s hit documentary series “I am Jazz.”
The New York-based toy company plans to debut the doll at the New York Toy Fair next week and plans to have the doll available for purchase in July.
The company said it will first conduct a market test to measure demand for the “Jazz” doll. The test will be limited to 25 to 50 stores, plus the company’s website.
Depending on how well the doll is received, the toy maker is considering making it available to the mass market.
A spokesperson for Tonner Doll said the 18-inch doll is expected to sell for $89.99 and is made from a “genderless” plastic mold. It is being marketed to kids aged 8 years and older.
The release of the transgender doll comes 40 years after “Gay Bob” doll made its debut, which was thought to be the first doll based on a gay character, says the report.
Company founder and “Jazz” doll designer, Robert Tonner, told reporters: “Jazz stands for everything I respect from a human nature point of view — she’s incredibly brave, intelligent, warm-hearted and creative.”
H/T: Associated Press
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