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The recent TikTok trend of showing off perfectly organized and styled home pantries is rooted in a history of classist, racist and sexist social structures, according to one Chicago professor.
Through her research at Loyola University, Associate Professor of Marketing Jenna Drenten noticed a recent uptick in what she calls “pantry porn,” a plethora of social media videos where women show off their fully stocked kitchen and methodically organized home supplies.
While minimalist designs used to represent an anti-consumption mindset of using less and buying less, the “new minimalism,” according to Drenten, means “more is more,” so long as it is not dirty or cluttered.
In her essay published in Conversation on Tuesday, Drenton writes:
Storing spices in coordinated glass jars and color coordinating dozens of sprinkles containers may seem trivial. But tidiness is tangled up with status, and messiness is loaded with assumptions about personal responsibility and respectability.
Cleanliness has historically been used as a cultural gatekeeping mechanism to reinforce status distinctions based on a vague understanding of “niceness”: nice people, with nice yards, in nice houses, make for nice neighborhoods.
What lies beneath the surface of this anti-messiness, pro-niceness stance is a history of classist, racist and sexist social structures. In my research, influencers who produce pantry porn are predominantly white women who demonstrate what it looks like to maintain a “nice” home by creating a new status symbol: the perfectly organized, fully stocked pantry.
Sharing a link to her bizarre essay, Drenton tweeted:
What’s behind all of those “restock, refill, reset” videos on TikTok & IG reels? My latest article for @ConversationUS discusses my research on “pantry porn” & how the perfectly organized kitchen has become a new status symbol.
What’s behind all of those “restock, refill, reset” videos on TikTok & IG reels?
My latest article for @ConversationUS discusses my research on “pantry porn” & how the perfectly organized kitchen has become a new status symbol.https://t.co/cmARt2ipyk
— Jenna Drenten, PhD (@jennadrenten) March 14, 2023
“Pantry porn is a mashup of infotainment, how-to, lifestyle content and ASMR, a form of sound-driven content intended to relax viewers. Influencers film themselves shopping for supplies, prepping food, refilling containers, and organizing their pantries.” https://t.co/cmARt2ipyk pic.twitter.com/lB5eVGzyjT
— Jenna Drenten, PhD (@jennadrenten) March 14, 2023
Loyola professor claims organized pantries are rooted in ‘racist and sexist’ social structures https://t.co/dglo0q9tno
— Fox News (@FoxNews) March 16, 2023
To get more information about this article, please visit Fox News.
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You know this woman hacks up fur balls…what an excuse to be a slob!
She probably eats toilet paper in her spare time and might have eaten tide pods several years ago when that was a phase liberal idiots were doing. Tide pods went to her brain. It’s obvious it’s in her anal canal. What a useless dumb C U N T. I wouldn’t refer to her as a professor either. My kitchen is organized, so is the rest of my house, and it will stay that way. I cannot stand unorganized clutter.
Actually ” college educated’ AND employed …….a frying pan across her head a few times may or may not help but it would be worth a try ……idiot
Love it 🤣🤣
Yes indeed, that would work.
I find it so interesting how these liberally educated people grasp at straws to try to prove there is racism in the most mundane of things. I also find it offensive that they would assume that minority people are sloppy and have no desire for organization. Our neighbors next door were black and they had the most beautifully organized kitchen and house I’ve ever been to.
What total nonsense! Everything today is racist! How utterly insane!!!!
Where the fu*k do these libTARD freaks come from, nothing but a scumbag and how the hell “it” ever received a phd in stupidity is beyond insanity.
May be she is native .00005% or she her PHD IN BULL SHIT AND KISS BLACK ASS
This is zero research and 100% opinion of a whack job.
FK OFF ! … I’m not rich … I keep my home nice .. including my cabinets .
This a stupid story about a stupid liberal idiot ! Nothing to see here
I find her talking is racist, SHUT THE HELL UP !! These leftist idiots are like a sabaceous cyst that won’t go away !!!! We need to just slice it and drain the hell out of them with a good squeeze to calm it down ! Take a lesson from that lady/woman/it/yo/pronoun you chose at this hour .
Really? Is this what she wants to complain about? What a small little brain she has. Good lord.
Sound like a lot of jealousy to me.
She’ll probably be with ones that are in a bread line cause she didn’t prepare for hard time and wiping her ass with her sleeve.
Liberalism is a mental disorder. These people need to be locked away.
Stupid idea and stupid people. Racist? No. Just plain ignorance. Personally, I like a well organized and well neat pantry. I try to keep mine as such but it’s only for me. I couldn’t give a crap what people think. People are making everything out to be racist in some fashion and that’s being racist if you go by their feeble definition. LIVE your own life and please you and quit trying tell others what to do and think. Arrogant SOB.
These libturds are racist.She is implying that blacks are dirty and messy.Democrats always guilty of whatever they accuse others of
So black people are slobs?
i wish my wife kept the pantries tidy
So it’s okay to call black people slobs???
“Lady you are actually Nuts‼️“ seriously so a clean house organized is a sign of racism & a clean yard if your lucky enough to have is a sign of Priveledge ⁉️⁉️ Your insane‼️‼️👎👎👎
You guys are missing the obvious. Is she not insinuating that black people maintain unkept households and white people do? In her attempt to identify racism in her nonsense, she reveals her own. Stupid liberals.
I agree with the above individuals, I think you should just go jump off a tall building!
All like you are an instrument of Satan in our last days of this world! You and the others like you pump our children’s minds full of useless garbage, trying so hard to make them believe in your trash talk. And also do you wipe your ass, or would it be racist for your ignorant Ass self to consider. I do believe, any normal people are absolutely PUTRIDLY SICK OF HEARING YOUR itVOMATOS MUMBO JUMBO. PEOPLE LIKE YOU ARE THE ENEMY OF THE U.S AND THE PEOPLE OF THE WORLD! 🤮